Brand identity and digital
An up-to-date identity was needed to prepare for funding and kickstart new product development.
I worked with a dynamic team of stakeholders to craft a brand that not only adhered to a strategic vision but also resonated with the HR community.
My work didn't end there; next, a thrilling collaboration with the product team, wherein we embarked on the task of not only shaping the product's strategy but also meticulously crafting its design, UX and UI. Our goal was to breathe life into invaluable HR data, making it accessible and comprehensible to paying clients.